This is a story about the best part of the sandwich...and his crust.
Media: Broadcast + Online Videos
Agency: Publicis New York
Live Action Director: Nick Jasenovec
Animation Director: Aaron Sorenson
Production: House Special
Music: Butter + Alibi Music
Sound: Harbor
Hanging with famous athletes, dope cars, and making ten funny TV spots for Nissan is how I Heisman… how do you Heisman?
Media: Broadcast
Agency: TBWA\Chiat\Day NY
Directors: Aaron Stoller + Cameron Harris
Production: Biscuit Filmworks + Gravy Films
Editorial: Mackcut
Color: Company 3
VFX: Framestore
This holiday season, love and a VC turbo engine come standard in a Nissan Rogue.
Media: Broadcast
Agency: TBWA\Chiat\Day NY
Directors: Speck + Gordon
Production: Furlined,
Editorial: reds\ash
Color: Company 3
VFX: reds\ash
We were part of the massive effort by Laundry Service to launch Meta’s AI personalities on Instagram leading up to Mark Zuckerberg's keynote reveal.
So now, I guess we can technically say we’ve ghostwritten for Jane Austen. Pretty cool.
Media: Social
Agency: Laundry Service
Press: New York Times, RollingStone, Business Insider, TechCrunch, The Wall Street Journal, etc.
Did you know that men do laundry? Of course they do, but for some reason laundry brands still focus their ads mostly on women.
So, we decided to reach them with poop jokes and the dad influencer How-To-Dad. 👍
Media: Online Videos
Agency: DDB New York
Director: Dean Hewison
Production: Fish & Clips
There’s bold Latin flavor in every cup of Café Bustelo. And I should know — art directors need to drink a lot of coffee.
Media: Online Video, Social + Digital
Agency: Publicis New York
Client: JMS / Café Bustelo
Animation: Le Cube
Illustration: Le Cube + Laurent Vicherd / Friend + Johnson
Insight #1 — I love branded content — said no one on the internet ever.
Insight #2 — But something the internet does love — dog content.
Insight #3 — And what the internet loves even more than dog content — their own dog.
So, we saw a paw-tunity to get people to share branded content by turning photos of their dogs into Pup-Peroni GIFs. With zero media dollars spent, these GIFs gained over 6.8 million views and launched a GIPHY channel that has over 16 million views to date.
Agency: Publicis New York
Client: Pup-Peroni
We didn’t come up with the Most Interesting Man, but we worked on his last campaign ever. That’s gotta count for something.
Media: Broadcast + Social
Agency: Red Urban | DDB New York
Press: Adweek
Director: Ulf Johansson
Production Co: Smith & Jones
Editorial: Final Cut
Photography: Roger Snider
After months of searching, we found the two Most Interesting Fans of College Football. After interviewing them both, we made these animated videos based on their stories.
Media: Online Videos
Agency: Red Urban | DDB New York
Animation Design: Lobo
Sound Design: Mr. Bronx
Media: Social
No one has ever asked me about my statue building experience during a job interview, but I've got it covered in case they do.
Media: Broadcast + Online Video
Agency: Red Urban | DDB New York
Production: Moonshot Productions
Fabrication: Standard Transmission
Not only did we make a statue for the Most Interesting Fan of College Football, we hosted a gigantic party with hundreds of people to reveal the winner.
Sorry, Rob Riggle — it wasn’t you.
Agency: Red Urban | DDB New York
Event Agency: Mirrorball
PR Agency: Edelman
Production Co: Telescope
Fans were *bleeping* angry when their favorite cider was discontinued in the US.
So, we wrote them a *bleeping* letter to announce we were bringing it back.
Media: Online Video
Agency: Red Urban | DDB New York
Director: Zack Seckler
Production Co: A76 Productions
Sound Design: Robotic Raptor
There is no way to predict who is going to win the NCAA tournament, but the one thing we know is there will be plenty of upsets.
So we created a content series that showed different kinds of upsets that Capital One could post during the tournament whenever a basketball upset occurred.
Media: Online Videos
Agency: DDB New York + Chicago
Director: Spike Lee
DP: Ellen Kuras
Editorial: Whitehouse
Sales reps are usually trained by trusted professionals — well, that's boring.
We pitched this idea and it won the project for Iris Worldwide. Plus, it scored three comedians a legit paying gig.
Media: Online Videos + Social
Agency: Iris Worldwide
Awards: Platinum, Best Use Of Video / Audio: Training, MarCom Awards
Smartphone payment plans are confusing, so we decided to translate them.
The results — the Reality TV Star video alone caused a 7,000% lift in Google searches for AT&T NEXT and the campaign drove 13,000 people into AT&T stores.
Media: Online Video
Agency: VaynerMedia
Client: AT&T
Production: VaynerProductions
State Farm knows the value of your home and car are not measured it dollars. They’re measured in memories.
Media: Online Videos
Agency: DDB New York
Director: Matthew K. Firpo
Production Co: Magna Carta
Editorial: Beast
Sound Design: Mr. Bronx
Uncrustables for lunch is so easy, you’ll have a lot of extra time on your hands (literally).
Media: Online Videos
Agency: Publicis New York
Client: JMS / Uncrustables
Production: ThePub
Have you ever wondered what cows eat? Me neither. But if you're a dairy farmer, you'd know they eat Cottonseed. And you’d also know about the Cottonseed Cafe, an award winning booth we created for Cotton Incorporated at the World Dairy Expo.
Agency: DDB New York
CGI: 747 Studios
Interior Design: OAD Interiors
Awards: Small Outstanding Booth, World Dairy Expo 2018
Everyone smells laundry detergent before they buy it. Next time you do, you better grab some Sun and pray that this happens.
Media: Online Video
Agency: VaynerMedia
Client: Sun
Production: VaynerProductions
The latest brand work from Nissan, featuring Brie Larson plus one really sweet lighting setup.
Media: Broadcast
Agency: TBWA\Chiat\Day NY
Director: Paul Hunter
Production: Prettybird
Editorial: Cabin
Color: Company 3
VFX: Framestore
With kitchen inspired recipes so good, Rachael Ray has a whole new fan base.
Media: Broadcast + Online Videos
Agency: Publicis New York
Client: JMS / Rachael Ray Nutrish
Director: Melissa Bolton-Klinger, Slim Pictures
Editorial: NO6
Post : Art Jail
Animation: Art Jail
We really wanted to kill off their spokesperson and use Persil to clean it up, but the client didn’t go for it.
Media: Broadcast
Agency: DDB New York
Client: Persil ProClean
Director: Eric Joiner, Tool
Editorial: Whitehouse
My dog gets around… ew, gross, not like that. She’s spayed.
The Instagram account I run for my basset Sally Long Dog has over 19k followers. She’s made appearances in The NY Post, Norwegian Air Magazine, NY 1 News, AM New York, NBC News, Telemundo, was retweeted by Ikea, and featured on Access Hollywood with Mario Lopez. We’ve worked with some big brands like Facebook, Klarna, and Brooklinen. Plus, there is a mural painted of her in the East Village!
Her most recent achievement? She ran to be the first ever Honorary Dog Mayor of NYC and won with 3,376 votes to 2,788 in the final race. Over the course of the entire election, 19,277 people voted.
When she’s not running for public office, we use her platform to help dogs in need. So far, we’ve raised $9250 for Tri-State Basset Hound Rescue by making GIFs on Instagram Stories. In total, they’ve been viewed over a billion times.
Do these photos make you want to sip on an aperitif while discussing art and politics? Probably not, but I tried.
While at BBDO, I created content for Bombay Sapphire's social feed. These were a few of my favorite photos we shot.
Landing a creative advertising job is tough. And not just for creatives. It's tough for recruiters too because they're the ones whose inboxes get flooded with requests. So I made a bot who will always respond to creatives, even when real recruiters can't.
Press: Adweek